Thirdlove Vs Honeylove Bras: Similarities, Differences & Style Options
If you've seen ads for both brands, you're probably weighing Thirdlove vs Honeylove before your next bra purchase. Both promise comfort and a great fit, but they take very different routes to get there.
Below, we compare Thirdlove bras and Honeylove bras side by side, covering support, fabrics, sizing, returns, and style options. If you love the Honeylove feel, we'll also show you which Thirdlove styles come closest.
What Is Thirdlove Known For?
Thirdlove is known for fit-first bras in AA–H cups, including half cups. Heidi Zak and Ra’el Cohen founded the brand in 2013. They disliked that the bras they could find were either comfortable or sexy, so they created Thirdlove to be a third, better option.
That idea still shapes how we design today. We build bras around the comfort problems you deal with every day, like gaping cups, slipping straps, and bands that dig in.
You can shop by the features you care about most, including wireless comfort, smoothing support, active performance, and breathable cotton. Each style family is designed with clear benefits you'll feel the moment you put it on.
That range goes well beyond everyday basics. Here are a few style families worth knowing:
- Breathable cotton: Our cotton bras feel naturally soft, and you can also shop organic cotton bras.
- Lace and mesh: Our lace bras include styles made with recycled lace, while mesh bras give you a lighter, sheer look.
- Temperature control: Our cooling bras use thermoregulating TempSync™ fabrics.
- Active performance: Our activewear uses moisture-wicking sports fabrics designed to support you through movement.
What Is Honeylove Known For?
Honeylove is known for shapewear and bras that compress, smooth, and sculpt. Betsie Larkin founded the company in 2018 to create pieces that enhance women's natural curves.
Its lineup includes wireless styles, many with a bonded cradle or underbust for support, plus CloudWire™ underwire styles. Most Honeylove bras also include smoothing wings for the back and underarms.
That compression can look great under fitted outfits and suits certain body types and activities.
How Are Thirdlove and Honeylove Bras Different?
When you compare Honeylove vs Thirdlove bras, the biggest difference is purpose. Thirdlove designs for everyday comfort and fit across a wide range of styles, while Honeylove designs for shaping and compression. You'll see that split in support, fabric, and return policies.
Underwire vs Wireless Support
Thirdlove makes both underwire bras and wireless styles, so you can pick the support structure that feels right. Honeylove also offers both, pairing bonded wireless designs with CloudWire™ styles that use a flexible wire cushioned in foam.
If you like how a wire anchors the cups, Thirdlove pairs that support with AA–H cups and half cups for a closer fit. If you're happy without a wire, both brands give you something to try.
Thirdlove also offers styles that adapt your support to your outfit:
- Strap flexibility: Multi-way bras let you change how you wear the straps, and strapless bras work with off-shoulder tops.
- Easy closures: Front-closure bras fasten at the center front, so they're simple to put on and take off.
- Tank-friendly backs: Racerback bras bring the straps toward the center of your back, which works well under tank tops.
Memory Foam vs Compression Fabric
Thirdlove uses a variety of fabrics and typically uses memory foam cups in its lined bras. That gives you a smooth look under clothes, with different silhouettes based on what you need. If you'd rather skip padding, our unlined bras offer support without foam cups.
Honeylove uses compression fabric to create a sculpted, lifted look. You'll feel a firmer hold, which some women love for special outfits and others find too snug for long days.
Return and Exchange Windows
Thirdlove's perfect fit guarantee gives you 60 days for free returns and exchanges, twice Honeylove's 30-day window. Both brands offer a trial period, but more time makes it easier to find your best fit.
That extra time matters with bras. You can wear yours through a full workweek, wash it, and still have plenty of time to decide.
What Do Thirdlove and Honeylove Have in Common?
Both brands focus on inclusivity and comfort, with a range of sizes, styles, and colors meant to make online bra shopping easier. Thirdlove takes that further with AA–H cups and half cups. The two brands also overlap in a few practical ways.
Here's where the two brands line up:
- Public customer reviews: Both let customers rate products and post reviews on their websites. You can read the pros and cons before you buy.
- Wire-free options: Each brand makes styles without an underwire, so you can skip the wire on lounge days.
- Smoothing support: Thirdlove's ComfortStretch bras smooth your back and sides, and Honeylove smooths through compression.
Where they part ways is fit precision and category coverage. Thirdlove's range spans sports bras made for fit and fitness, nursing bras, bralettes, and strapless styles. You also get half-cup sizing and minimizers, which Honeylove's current bra lineup doesn't include.
How Does Sizing Compare Between Thirdlove and Honeylove?
Thirdlove offers more precise sizing, with AA–H cups including half cups and bands 32–44 on core styles. Honeylove uses standard bra sizing with no half cups.
Half cups help if you've ever felt stuck between sizes. Think of a cup that gapes in your usual size but feels tight one size up.
To find your size, use our Fitting Room. Here's how the Fit Quiz works:
- Share your current bra: You'll answer a few questions about the size and style you wear now.
- Flag your fit issues: You'll note problems like gaping cups, slipping straps, or a band that rides up.
- Get your recommendations: Our proprietary algorithm suggests your best size, plus styles tailored to your preferences and breast shape.
If you have a fuller bust, our DD+ bras bring that same precision to fuller cup sizes. For a streamlined look, our minimizer bras reduce your bust by up to 2 inches. Honeylove's approach to a smoother shape relies on compression instead.
Which Thirdlove Bra Styles Should You Try?
Our 24/7® styles are the best place to start, with options for everyday wear, low necklines, wire-free days, and extra coverage. Here are four of our most popular picks.
24/7® Classic T-Shirt Bra
The 24/7® Classic T-Shirt Bra is our best-selling bra and an everyday essential. It's designed to disappear under clothing and give you comfortable all-day support.
If you're new to our t-shirt bras, this is the style to try first.
Plunge Bras
Our plunge bras are made for the days you'd love to wear a deep V-neck. The 24/7® Classic Uplift Plunge Bra pairs a plunging neckline with removable pads, so you can customize your décolletage.
Want lift with a wider, lower neckline? Our balconette bras are another flattering option.
Wireless Bras
Our wireless bras give you freedom of movement and comfort that stays put all day (and night). The 24/7® Classic Wireless Bra is perfect for everyday wear or lounging.
Full-Coverage Bras
If you have a larger bust or want extra support, our full-coverage bras are made for you. The collection includes our famous 24/7® Classic Perfect Coverage Bra.
What Bra Styles Does Honeylove Offer?
Honeylove offers a broad bra range centered on smoothing and shaping. Its styles fall into three main groups:
- Wireless bras: Options include the CrossOver Bra, Silhouette, SoftForm Pullover, V-Neck Bra, X Balance, and CrossMesh.
- CloudWire™ underwire bras: Choices include the CloudEmbrace, CloudShape, CloudLift push-up, and CrossOver Bra with CloudWire, plus the Lumity T-Shirt Bra.
- Activity bras and bra tops: The CrossFlex Activity Bra suits low-to-moderate activity, and the LiftWear Tank and Cami have built-in bras.
What Thirdlove Bra Is Most Like Honeylove?
Our wireless lifting and smoothing styles are the closest Thirdlove match to Honeylove's wireless bras, since they give you wire-free support with a sleek finish. The right pick depends on which Honeylove feature you love most.
If you're searching for bras like Honeylove or a Honeylove bra dupe, start here:
- For the CrossOver Bra's stretch: Try the Form 360™ Lifting Wireless Bra, made with a 360° stretch knit for wire-free lift.
- For the V-Neck Bra's smooth line: Try the ComfortStretch Smoothing Wireless Bra, which smooths your back and sides without a wire.
- For a more lifted shape: Try the Zero Edge™ Wireless Push-Up Bra when you want added lift without an underwire.
Want more options? Browse our smoothing bras for a sleek line under fitted tops, or our push-up bras when you want extra lift.
How Do Thirdlove and Honeylove Compare Feature by Feature?
Feature by feature, Thirdlove comes out ahead on precise sizing, minimizer options, and a longer return window. Honeylove focuses on compression and a sculpted shape.
Here's how the two brands compare on the features that matter most when you're deciding.
| Feature | Thirdlove | Honeylove |
|---|---|---|
| Support style | Underwire or wireless lift, plus smoothing styles for your back and sides | Bonded wireless or CloudWire™ support, with compression, smoothing, and sculpting |
| Underwire options | Both underwire and wireless styles | Both wireless and CloudWire™ underwire styles |
| Cup sizing | AA–H cups, with bands 32–44 on core styles | Standard bra sizing |
| Half cups | Yes | No |
| Construction and fabric | Memory foam cups in lined bras, with a variety of fabrics | Compression fabric |
| Return window | 60 days, with free returns and exchanges | 30 days |
| Style range | T-shirt, plunge, wireless, full-coverage, strapless, nursing, sports, and more | Wireless and CloudWire™ bras, plus bra tops, centered on smoothing and shaping |
| Minimizer bras | Yes, reduces up to 2 inches | Not currently offered |
The short version: if fit precision and everyday comfort come first, start with Thirdlove. If you want a shapewear-style hug for a specific outfit, Honeylove is built for that.
Should You Choose Thirdlove or Honeylove?
Choose Thirdlove if you want a precise fit, underwire or wireless options, and everyday comfort across a wide range of styles. Choose Honeylove if you want compression and sculpting for specific outfits or occasions.
Ultimately, the best women's bras depend on your needs and preferences. With AA–H cups, half cups, and 60 days to try your bra, we're confident you'll find a Thirdlove bra you'll love to wear.
Not sure which size or style to start with? Take the Fit Quiz to get your recommended size and a curated set of styles.
Frequently Asked Questions
Thirdlove vs Honeylove: which is better?
Thirdlove is the better pick for a precise fit, with AA–H cups, half cups, wired and wireless styles, and 60-day free returns and exchanges. Honeylove is a good choice if you want compression-style smoothing.
Are Honeylove and Thirdlove the same company?
No, they're separate, competing companies. Heidi Zak and Ra’el Cohen founded Thirdlove in 2013, and Betsie Larkin founded Honeylove in 2018.
Does Honeylove make a minimizer bra?
Honeylove's current bra lineup doesn't include a minimizer. If you want a streamlined look, Thirdlove's minimizer bras reduce your bust by up to 2 inches.
Where can I read Thirdlove bra reviews?
You can read customer reviews right on each Thirdlove product page. Shoppers rate styles and share pros and cons, so you can see how a bra fits and feels before you buy.
Where can I buy Thirdlove bras in person?
You can shop Thirdlove bras at thirdlove.com or at Thirdlove store locations. Check the store locations page on our site to find one near you.
Can I exchange my Thirdlove bra for a different size?
Yes, our perfect fit guarantee gives you free returns and exchanges within 60 days. If your size feels off, you can swap it for a different size or style.
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