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A curve-hugging fit to emphasize your natural cleavage, the 24/7™ Classic Uplift Plunge Bra is an elevated take on the traditional push up bra. Made with our signature memory foam cups with a smooth mesh overlay, this plunge bra eliminates cup gaping and includes removable inserts for an extra push up when you want it. A flattering v-neckline finished with a smooth, scratch-free band, the Classic Uplift Plunge is a versatile style that goes under any outfit.

  • Available in AA–I, including our signature half-cup sizes and bands 30–48
  • Memory foam plunge cups with removable inserts
  • Gold alloy hardware
  • Smooth band with foam padded hook and eye, and tagless (scratch-free!) printed label
  • Flexible nickel-free wires
  • Nylon/spandex

60 Day Fit Guarantee

We want you to be completely happy with your ThirdLove purchase. If you don’t love it, exchanges and returns are free for 60 days. If something’s not right, we can help. Our Fit Experts are available via live chat and email to answer any questions you might have. Our Returns & Exchanges Center makes it easy for you to locate your order and easily swap out the size and/or style.

This style is great for these breast shapes:

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Designed for Your Comfort

Bras made for style that you can feel great in.

Perfect Fit Promise

We stand behind our products. If you don't love it, exchanges & returns are free for 60 days.


Premium Details

Thoughtful designs for support that puts your comfort first.


Over 80 Bra Sizes

Created with the measurements of millions of women.


Supporting Women

Over $18 million worth of bras donated to women in need.