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In October, we partnered with supermodel and mom, Robyn Lawley, to demand change in the lingerie industry and its leader, Victoria’s Secret. Our Change.org petition urging Victoria’s Secret to include more representative models in their annual fashion show garnered more than 10,000 signatures and seemingly got the attention of top leadership at VS.
On Nov. 8, Victoria’s Secret’s Chief Marketing Officer, Ed Razek, made shocking, derogatory statements in a Vogue interview that needed to be addressed. Not only did he say that people are still uninterested in seeing plus-size models, but he also mentioned that they wouldn’t cast “transexuals” in their show. Shortly after, Jan Singer stepped down as CEO of Victoria’s Secret and was soon replaced by a man. Reading Ed’s comments, we knew we couldn’t be silent any longer, and ThirdLove Co-Founder and Co-CEO found her voice in an open letter in The New York Times about why that sort of antiquated thinking has no place in 2018.
The past couple months have been eventful, to say the least. We are overwhelmed by the positive response we’ve received across social and traditional media, but what will never change is ThirdLove’s commitment to building a brand for every woman, regardless of her shape, size, age, ethnicity, gender identity, or sexual orientation.
And we will continue to speak up whenever that is challenged.
See what the press has had to say about these recent events below!
TODAY Show: What’s behind Victoria’s Secret’s sinking sales?”
VOGUE: “We’re Nobody’s Third Love, We’re Their First Love”—The Architects of the Victoria’s Secret Fashion Show Are Still Banking on Bombshells
Mic: How Victoria’s Secret normalized discrimination
Quartzy: Today’s Body-Positive Bra Companies Were Inspired by Victoria’s Secret’s Flaws
Teen Vogue: ThirdLove Responds to Victoria’s Secret Exec Ed Razek’s Comments About Their Brand
The New York Times: Victoria’s Secret? In 2018, Fewer Women Want to Hear It
Fast Company: Victoria’s Secret threw shade at ThirdLove, and CEO Heidi Zak had the perfect response
The Wall Street Journal: Management Still Stumped by Victoria’s Secret
Refinery29: ThirdLove Responds To That Victoria’s Secret Interview
Forbes: ThirdLove Tells John Mehas How To Fix Victoria’s Secret In Full-Page New York Times Ad
The Washington Post: The Victoria’s Secret fashion show is too boring to even argue about
Business Insider: The Victoria’s Secret Fashion Show saw a big drop in viewership in the wake of exec’s controversial comments about transgender models
Bustle: These Inclusive Lingerie Brands Have Created A Vision Of Fantasy That Can Actually Be For Everyone