Why we love it
"When you find a bra that fits, you should have several in your rotation. That's why I curated this limited edition bra wardrobe. Our 24/7™ Classic T-Shirt Bra and 24/7™ Lace T-Shirt Bra both have a great fit and smoothing memory foam cups. Every woman needs a great bra in a neutral hue as well as a fun pop of color.” Ra'el Cohen, Head of Design
Sometimes it feels good knowing you have a little secret hiding under your clothes. We've curated this duo of 24/7™ bras to cover you through every moment of your busy life. The 24/7™ Classic T-Shirt Bra in Potent Plum and the 24/7™ Lace T-Shirt Bra in Nude both feature buttery soft memory foam cups that form to your body, and will flatter your natural shape under every shirt.
Each of our 24/7™ bras feature padded back closures, gold alloy hardware, and memory foam cups.Luxe pleated straps with super-soft lining for no-slip comfort in a classic color palette make this the perfect bra wardrobe.